Berlin Design Selection

La mostra presenta progetti autentici, prototipi e installazioni, troverete il meglio della proposta di vari designer berlinesi di successo.

Comunicato stampa

Once again in 2015, the state of Berlin will represent its design scene in
foreign markets under the established brand “Berlin Design Selection”.
The brand wasfounded by the Landesinitiative Projekt Zukunft and the
Berlin Senate Department for Economics, Technology and Research.
Dynamo Design e.V. was commissioned to realize these international
exhibitions. The aim of these presentations abroad isto open up new
marketsfor Berlin-based design companies and studiosin terms of a
broader networking with producers, distributors and trade companies.
The Berlin Design Selection Tour is going to stop atsome of the most
renowned design fairs and festivals worldwide in order to present a
selection of design objects, products and prototypes by Berlin-based
designers and, thus, position as well asshowcase Berlin design on an
international level.
For the first time the show will take place at the renowned Brera Design
District. The historic area of Brera offers prestigious and impressive
showrooms during the Milan Fair – established brands and galleries
willshowcase their new products and concepts.
Organized by the makers of the Fuorisalone, the Brera Design District
presentations will be accompanied by extensive communication
measures(guide, listings, label, etc.).
Representativesfrom the furniture and textile industry as well as
traders and galleries are expected as visitors – all in all a very promising
environment for promoting design from Berlin.
Within the scope of this year’s Berlin Design Selection, the city of Milan
will get to see a curated selection of design works by varioussuccessful
designersfrom Berlin. The productsrange from flamboyant lightsto
tables with artistic and experimentalsurfaces. The collective representation
of Berlin’s design companiesshows a variety of design products
that are aimed to inspire the international interior design market.
Whether clean minimalism,sustainability concepts or reinterpreted
design classics – the pieces bear the potential to establish Berlin’s
design as a distinct category and to expand itsinternational presence.
The renowned and multi-awarded design bureau COORDINATION
BERLIN has been the responsible for embedding this year’s exhibition
in such an imaginative frame. We proudly present the Berlin Design
Selection -Milano 2015- exhibition, we are sure it is going to convince
the public with its content and aesthetics.